How to Triple your Medium Views!
5 Key steps to take to instantly get more reads and views:
This is a 5 step Checklist that I use before I post any article to ensure that I get more views and reads per story.
There is no simple formula, algorithm, or cheat code to success especially when it comes to increasing your story views on Medium. However, this Guide to increasing your Story Reads may help increase your chances of success in the Expansive world of Medium.
Niche:
First things first with over 200,000 different authors on Medium it is crucial to stand out and pick one niche to target.
The best way to choose a Niche is to choose what you are passionate about and narrow down your focus, for example, I enjoy photography and am also a Student therefore I may target the niche ‘How to Get into Photography on a budget.’
Benefits of focusing on a specific niche;
- Stand out from other writers.
- You enjoy writing about your passion so are less likely to give up.
- Create a fanbase that follows your specific content.
- Answer questions not many other writers are answering.
- Allows you to focus your research and become an expert on one topic
Keyword Research:
Now once I have chosen my Niche in this case Student Photography on a budget the next key step is doing keyword research.
Why is Keyword Research important?
Keyword research is essential in order to ensure that your Article/story ranks highly in both Google and Medium. Essentially Keyword research ensures your story answers a question people are asking.
Keyword Research is also the best way to ensure your story contains SEO material that will help your story track higher and gain more views.
But how do you actually carry out Keyword research?
Well, there are a large number of online tools both free(ideal for the new writer) and Paid which are excellent for more experienced writers already getting some reads.
The free tool which I use is Google Keyword Planner:
For this example, I have input some Keywords related to my Niche.
The Benefits of this Tool include:
- Free!
- Keyword Average Monthly searches
- Keyword Competition
- Suggests Keywords
- Allows for Competitor Analysis
After inputting my desired keywords I received the following information covering everything from the CPC of an Ad targetting that keyword to how many monthly searches it receives.
Although, this tool is useful for beginners a more Beneficial tool for more experienced or those with a greater budget is SEMRUSH.
The tool is used by most professional Dropshippers, article writers and Website builders as its technology and ease of use are second to none.
Layout:
Once you have researched your various keywords and picked your desired Niche the next step is to ensure the layout of your Medium Stories is clean.
A Messy Medium Story Layout with Weird fonts and misspelled words will drive away readers and thus decrease your viewership. Ensuring your layout is clean and easy to understand not only attracts readers to read for longer but also helps you optimize your story for SEO rankings.
There are a few basic things to keep in mind to ensure the perfect layout for your article.
Firstly, use Heading and subheading these help organize your text and provide a brief overview of your content which grab the readers attention.
Secondly, Make sure you don't have chunky blocks of texts or paragraphs as this can really put readers off especially as many readers prefer the quick straight point style of writing.
Finally, ensure that you are making use of the free stock images provided by Unsplash these are a great way to grab a reader's attention and help bring color and life to your work.
Publishers:
Once you have written your story a key part of Medium that all authors should utilize is the use of Publishers such as ILLUMINATION or Entrepreneur Magazine.
This is as publishers help give your work legitimacy and also access to a large audience that you would not get if you are publishing independently.
This is a great way to increase the views and reads on your stories and build real long-lasting connections with large publishers.
In order to submit your work to a publisher go to their page, they will usually have a submit button. After clicking this you will be able to read through their requirements and see how to submit your work in order to get published by them.
Consistency:
Finally, as I stated at the beginning this is no overnight success book or cheat code. The reason for this is because there is no chat code to get views on Medium the best way to gain views is Consistency.
By posting regularly and content centered around your niche you will create a following and also if just one of your posts do well it will help bring attention to your countless other stories.
In essence, it's a numbers game the more you post high-quality content the more likely one will succeed in reaching your target audience and could change your life overnight.
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